Steve Jobs on Mac OS X & Software

Jobs repeatedly treated Mac software as part of an integrated system: the Mac OS should be a complete package, easy to use, and built around core features like search, backup, multitasking, and clear transitions for developers. He also tied Mac OS X to Apple’s wider strategy of hardware, software, and services working together, with simplicity and performance as the point.

“We're going to deliver the complete package.”
“Performance, performance, performance.”
“Time Machine automatically backs up your Mac.”
Steve Jobs on the Future of Computing: D5 with Bill Gates1:29:49

Steve Jobs on the Future of Computing: D5 with Bill Gates

2007 · Interview · 31M views
Steve Jobs on iPhone 4 and FaceTime: A bigger leap1:52:47

Steve Jobs on iPhone 4 and FaceTime: A bigger leap

2010 · Keynote · 8.4M views
Steve Jobs on Leopard and iPhone Web Apps1:23:45

Steve Jobs on Leopard and iPhone Web Apps

2007 · Keynote · 8.0M views
Steve Jobs on Leopard Preview: Time Machine and Spaces1:24:42

Steve Jobs on Leopard Preview: Time Machine and Spaces

2006 · Keynote · 3.3M views
Steve Jobs on Mac OS X: Aqua and the New Apple2:10:30

Steve Jobs on Mac OS X: Aqua and the New Apple

2000 · Keynote · 2.3M views
Steve Jobs on iCloud: Syncing Your Content Everywhere1:58:24

Steve Jobs on iCloud: Syncing Your Content Everywhere

2011 · Keynote · 1.3M views
Steve Jobs on Intel Transition: Mac moves to Intel1:00:39

Steve Jobs on Intel Transition: Mac moves to Intel

2005 · Keynote · 1.2M views
Steve Jobs on Mac OS X Tiger: Spotlight, Dashboard, and more1:55:46

Steve Jobs on Mac OS X Tiger: Spotlight, Dashboard, and more

2005 · Keynote · 953K views
Steve Jobs on Mac OS X Jaguar: The next big release1:48:46

Steve Jobs on Mac OS X Jaguar: The next big release

2002 · Keynote · 711K views
Steve Jobs on iMac and iLife 08: the new desktop and apps1:11:52

Steve Jobs on iMac and iLife 08: the new desktop and apps

2007 · Keynote · 651K views
Steve Jobs on Innovation: Safari, iLife, and PowerBook2:00:14

Steve Jobs on Innovation: Safari, iLife, and PowerBook

2003 · Keynote · 601K views
Steve Jobs on the Digital Hub: iMac, iPhoto, iPod1:53:10

Steve Jobs on the Digital Hub: iMac, iPhoto, iPod

2002 · Keynote · 427K views
Steve Jobs on NeXTSTEP: A New Platform for the 1990s18:44

Steve Jobs on NeXTSTEP: A New Platform for the 1990s

1990 · Keynote · 402K views
Steve Jobs on the Mac: Back to the Mac1:30:26

Steve Jobs on the Mac: Back to the Mac

2010 · Keynote · 319K views
Steve Jobs on Mac OS X Progress: 10.1 and Developer Apps2:09:54

Steve Jobs on Mac OS X Progress: 10.1 and Developer Apps

2001 · Keynote · 277K views
Steve Jobs on the Power Mac G5: fastest personal computer2:05:51

Steve Jobs on the Power Mac G5: fastest personal computer

2003 · Keynote · 271K views
Steve Jobs on iMac DV: Desktop Video for Everyone1:29:36

Steve Jobs on iMac DV: Desktop Video for Everyone

1999 · Keynote · 271K views
Steve Jobs on the Digital Hub: Apple’s Next Era1:49:44

Steve Jobs on the Digital Hub: Apple’s Next Era

2001 · Keynote · 259K views
Steve Jobs on the Intel Transition5:18

Steve Jobs on the Intel Transition

2005 · Interview · 225K views
Steve Jobs on Tiger: Spotlight and the 30-Inch Display1:40:41

Steve Jobs on Tiger: Spotlight and the 30-Inch Display

2004 · Keynote · 214K views
Steve Jobs on Interpersonal Computing: NeXT demo34:19

Steve Jobs on Interpersonal Computing: NeXT demo

1990 · Demo · 183K views
Steve Jobs on Time Machine: really great0:14

Steve Jobs on Time Machine: really great

c. 2007 · Recording · 151K views
Steve Jobs on the iTunes Music Store: Buy, mix, listen1:06:55

Steve Jobs on the iTunes Music Store: Buy, mix, listen

2003 · Keynote · 105K views
Steve Jobs on Mac OS Strategy: Apple’s Roadmap1:29:12

Steve Jobs on Mac OS Strategy: Apple’s Roadmap

1998 · Keynote · 87K views
Steve Jobs on Mac OS X Strategy: WWDC Update1:51:08

Steve Jobs on Mac OS X Strategy: WWDC Update

1999 · Keynote · 67K views
Steve Jobs on Mac OS X: Aqua and the Digital Hub1:43:13

Steve Jobs on Mac OS X: Aqua and the Digital Hub

2001 · Keynote · 67K views
Steve Jobs on Apple's Product Line: iMac, iBook, and G41:21:08

Steve Jobs on Apple's Product Line: iMac, iBook, and G4

2000 · Keynote · 30K views
Steve Jobs on Apple Is Software0:57

Steve Jobs on Apple Is Software

c. 2001 · Recording · 28K views
Steve Jobs on Mac OS X Jaguar: 150 New Features1:50:03

Steve Jobs on Mac OS X Jaguar: 150 New Features

2002 · Keynote · 21K views
Steve Jobs on Xserve: Apple Enters the Server Market1:36:56

Steve Jobs on Xserve: Apple Enters the Server Market

2002 · Keynote · 20K views
Steve Jobs on Mac OS X 10.1: The mainstream release1:32:16

Steve Jobs on Mac OS X 10.1: The mainstream release

2001 · Keynote · 20K views
Steve Jobs on Mathematica: Happy 10th Anniversary0:47

Steve Jobs on Mathematica: Happy 10th Anniversary

1998 · Recording · 20K views
Steve Jobs on Apple’s Return to NeXT: Rhapsody and the Future44:26

Steve Jobs on Apple’s Return to NeXT: Rhapsody and the Future

1997 · Interview · 11K views
Steve Jobs on MacBook Air: A very light laptop1:14

Steve Jobs on MacBook Air: A very light laptop

2010 · Interview · 11K views
Steve Jobs on Mac OS X: The Next Macintosh System1:21:57

Steve Jobs on Mac OS X: The Next Macintosh System

2000 · Keynote · 8K views
Steve Jobs on Year of the Notebook: New PowerBooks and Wireless Input14:26

Steve Jobs on Year of the Notebook: New PowerBooks and Wireless Input

2003 · Keynote · 7K views
Steve Jobs on Mac OS 8.5: Sherlock, Speed, and Scriptability17:42

Steve Jobs on Mac OS 8.5: Sherlock, Speed, and Scriptability

1998 · Keynote · 4K views
Steve Jobs on the iPhone: Apple’s leapfrog device5:43

Steve Jobs on the iPhone: Apple’s leapfrog device

2007 · TV · 3K views
Steve Jobs on the Digital Hub Strategy: Mac OS X to iPod1:33:43

Steve Jobs on the Digital Hub Strategy: Mac OS X to iPod

2002 · Keynote · 3K views
Steve Jobs on Object Orientation0:48

Steve Jobs on Object Orientation

1996 · Speech · 3K views
Steve Jobs on Apple Operating System Strategy5:35

Steve Jobs on Apple Operating System Strategy

1997 · Speech · 3K views
Steve Jobs on Apple's Future: Rhapsody and the Yellow Box1:32:09

Steve Jobs on Apple's Future: Rhapsody and the Yellow Box

1997 · Keynote · 1K views
Steve Jobs on Mac OS X for Publishing: Jaguar for creatives1:24:02

Steve Jobs on Mac OS X for Publishing: Jaguar for creatives

2002 · Keynote · 849 views
Steve Jobs on iPhone and Tablet Origins: The Secret4:16

Steve Jobs on iPhone and Tablet Origins: The Secret

c. 2010 · Interview · 666 views
Steve Jobs on Fax and OCR: From fax to editable text2:04

Steve Jobs on Fax and OCR: From fax to editable text

c. 1991 · Demo · 279 views
Steve Jobs on Digital Art: Immersive Multimedia and the Mac8:49

Steve Jobs on Digital Art: Immersive Multimedia and the Mac

1998 · Keynote · 216 views
Steve Jobs on the iPod Shuffle and Mac Mini8:45

Steve Jobs on the iPod Shuffle and Mac Mini

2005 · TV · 199 views
Steve Jobs on NeXTstation Launch: the second-generation NeXT lineup10:31

Steve Jobs on NeXTstation Launch: the second-generation NeXT lineup

1990 · Keynote · 91 views
Steve Jobs on Faxing: Better Than a Fax Machine3:10

Steve Jobs on Faxing: Better Than a Fax Machine

c. 1991 · Demo · 37 views