Steve Jobs on the iPhone: Three Revolutionary Products
What Jobs talks about
Jobs frames the moment as the culmination of more than two years of anticipation, saying a revolutionary product has arrived that changes everything.
He famously introduces the iPhone as three products in one: a widescreen iPod with touch control, a revolutionary search engine, and a great internet communication system.
The point of the segment is the device’s integration and novelty: not separate gadgets, but one product that combines media, search, and communication.
Jobs speaks throughout.
In his words
“This is a day I've been looking forward to for two and a half years.”
“A revolutionary product comes along that changes everything.”
“Today, we're introducing three revolutionary products.”
“So, three things.”
“This is one device.”
Key points
- A revolutionary product can change everything.
- The iPhone is presented as three products in one.
- It combines a widescreen iPod, search, and internet communication.
- Touch control is central to the experience.
- The device’s power comes from integration, not add-ons.
Full transcript
This is a day I've been looking forward to for two and a half years. A revolutionary product comes along that changes everything. Today, we're introducing three revolutionary products. The first one is a widescreen iPod with touch control.
The second is a revolutionary search engine. And the third is a great internet communication system. So, three things. A widescreen iPod with touch control. A revolutionary search engine. And a great internet communication system. This is one device. Now, Russians watch videos with touch control right on their iPhones.
Transcribed from the audio with OpenAI Whisper. Timestamps link to the video above. Errors are possible.