Steve Jobs on Passion
Jobs says passion is what keeps people working through difficulty, because without it they will give up. He links lasting success to loving the work itself, not just the result, and says people should keep looking until they find work they truly care about.
“You've got to love it. You've got to have passion.”
“Unless you have a lot of passion about this, you're going to not survive.”
“If you do not have passion, then any sensible person will give up.”
