Steve Jobs on Focus
Jobs consistently treated focus as a discipline of subtraction: cut weak projects, narrow the product lineup, and put the best people on a few things that matter. He linked focus to customer value and execution, saying Apple should build better products faster rather than chase too many initiatives.
“Focus is about saying no.”
“If we had four great products, that's all we need”
“It's real simple focus.”
1:11:10Steve Jobs on Focus and Product Strategy: WWDC Fireside Chat
1:35:54Steve Jobs on Flash and Tablets: Why Apple Chooses
11:40Steve Jobs on Apple's Turnaround: Focus, Partners, and Values
8:31Steve Jobs on Apple's Turnaround: Focus, culture, and product
5:26Steve Jobs on Hiring A Players: Great Teams Win
11:06Steve Jobs on Focus: Always Forward
0:11Steve Jobs on Rehearsal
18:10Steve Jobs on Passion and Focus: Building Great Products
0:35Steve Jobs on Product Line: Simpler, Better, Focused
6:14Steve Jobs on Apple's Turnaround: Rebuilding the Macintosh Franchise
1:24